Experienced SEO Specialist Needed for Ranking, Traffic & Optimization

We are looking for an experienced SEO Specialist to increase organic search visibility, improve keyword rankings, optimize website performance, and deliver measurable growth in traffic and conversions. The ideal candidate should understand modern SEO strategies, algorithm updates, technical auditing, keyword intent, high-quality link-building practices, and content optimization workflows.

The role involves conducting comprehensive SEO audits, fixing technical issues, optimizing metadata, building internal linking structures, performing competitive analysis, and implementing strategies aligned with the latest Google Search Essentials and ranking factors. You will also analyze SERP trends, optimize content clusters, align pages with search intent, reduce load time, and improve Core Web Vitals.

You will collaborate with writers, developers, and designers to ensure SEO guidelines are followed across the entire project. This includes schema markup, image optimization, URL restructuring, and resolving indexing issues. You will also monitor analytics through Google Analytics 4, Search Console, Ahrefs/SEMrush, and deliver weekly or monthly reports showcasing performance metrics.

The ideal candidate must be data-driven, results-focused, and capable of setting realistic yet ambitious KPIs. You should be fluent in keyword strategy, backlink acquisition, content planning, anchor text optimization, local SEO (optional), and avoiding black-hat practices. If you’re passionate about helping websites rank and grow with ethical, long-term SEO strategies, this project is perfect for you.

✅ Responsibilities (15 points)

Conduct complete SEO audits (technical, on-page, off-page)

Perform keyword research using Ahrefs/SEMrush/Google Keyword Planner

Optimize meta titles, descriptions, headers, and structured content

Improve site structure, internal links, and content hierarchy

Fix technical issues: indexing, crawl errors, broken links, redirects

Implement schema markup + structured data

Optimize for Core Web Vitals (LCP, CLS, FID/FCP)

Improve page load speed & image optimization

Competitor analysis & ranking gap assessment

Build high-quality, authoritative backlinks

Optimize content for search intent and semantic keywords

Create weekly/monthly performance reports

Provide recommendations for new content topics

Collaborate with writers, developers, and designers

Maintain compliance with Google guidelines (no black-hat SEO)

✅ Required Skills (15 points)

Strong knowledge of SEO fundamentals & Google algorithms

Keyword research & semantic optimization

Technical SEO auditing skills

Understanding of Core Web Vitals

Google Search Console & GA4 expertise

Experience with Ahrefs / SEMrush / Moz

Backlink building (white-hat only)

On-page optimization mastery

Schema markup knowledge

HTML/CSS basics (for SEO fixes)

Competitor analysis & gap identification

Structured content creation

Experience with content clusters & topic authority

Ability to analyze SEO reports & KPIs

Strong communication & strategy skills

✅ Tools & Technologies

Google Search Console

Google Analytics 4

Ahrefs / SEMrush / Moz

Screaming Frog SEO Spider

Google Keyword Planner

SurferSEO / Frase (optional)

PageSpeed Insights / GTmetrix

Schema generators

Yoast SEO / RankMath (for WordPress sites)

✅ Deliverables

Full SEO audit report (technical + on-page + off-page)

Keyword research matrix

Optimized meta tags + headings

Schema markup implementation

Optimized internal linking structure

Performance improvements + CWV fixes

Backlink building strategy with verified links

Monthly performance report (rankings, traffic, CTR)

Content optimization recommendations

1–2 revision cycles

✅ Budget

Hourly: $30–80/hr

Project: $1,500 – $15,000

Monthly Retainer: $1,800 – $6,000

✅ Timeline

Total Duration: 4–12 weeks

Week 1–2: Audit + keyword strategy

Week 3–6: On-page + technical optimization

Week 7–12: Off-page, backlinks, performance monitoring

✅ Success Metrics

Increase in organic traffic (20–200%)

Improved keyword rankings (top 10/top 3 positions)

Higher CTR on major pages

Reduced Core Web Vitals issues

Faster page speed (under 2 seconds)

Growth in referring domains & authority

Better conversion rate from organic visits