LinkedIn Profile Writer & Personal Branding Consultant

I'm a career coach who helps professionals improve their LinkedIn profiles to attract better job opportunities and clients. I need a skilled LinkedIn Profile Writer to collaborate with me on client projects. You'll interview clients, write compelling profile copy, and optimize their LinkedIn presence for visibility and engagement.Responsibilities:

Conduct 30-minute client interview (via Zoom or phone)

Review current LinkedIn profile and identify improvement areas

Write engaging "About" section (3-5 paragraphs)

Rewrite job descriptions to highlight achievements

Craft compelling headline and tagline

Optimize profile for LinkedIn SEO with relevant keywords

Write skills section recommendations

Provide profile optimization checklist

Deliver 1 round of revisions based on client feedback

Complete project within 5-7 days

Required Skills:

Excellent writing and storytelling abilities

Understanding of LinkedIn platform and best practices

Ability to conduct professional client interviews

Knowledge of professional branding and positioning

Strong listening skills to extract key information

Understanding of keywords and SEO basics

Experience writing for business professionals

Nice to Have:

Previous LinkedIn profile writing experience

Background in HR, recruiting, or career coaching

Understanding of ATS (Applicant Tracking Systems)

Experience with various industries

Copywriting or marketing background

LinkedIn certification or training

Personal LinkedIn following (500+ connections)

Typical Project Timeline:

Day 1: Receive client info and schedule interview

Day 2-3: Conduct interview and research

Day 4-5: Write profile sections

Day 6: Submit for client review

Day 7: Make revisions and finalize

Estimated time: 4-6 hours per profile

Profile Sections You'll Write:

Headline (220 characters max)

About/Summary section (2,600 characters)

Job experience descriptions (3-5 positions)

Skills recommendations

Featured section suggestions

Custom LinkedIn URL

Profile optimization tips

What I Provide:

Client contact information

Interview question template

LinkedIn best practices guide

Keyword research tools access

Industry-specific examples

Profile review checklist

Client feedback coordination

What I Offer:

Steady stream of 2-4 clients per month

Flexible working schedule

Professional client base (diverse industries)

Clear project scope and deliverables

Fair compensation per project

Quick payment upon completion

Long-term collaboration potential

Referrals and testimonials for your portfolio

Working Schedule:

Accept 1-2 projects per week

Flexible interview scheduling

5-7 day turnaround per profile

Work at your own pace

Monthly 15-minute check-in call

Payment Structure:

Entry Profile: $100 (early career, simple background)

Standard Profile: $150 (mid-career professional)

Executive Profile: $250 (senior level, complex background)

Rush Fee: +$50 (48-hour turnaround)

50% deposit after client interview, 50% on delivery

Payment via PayPal or bank transfer

Client Industries:

Technology and software

Healthcare and medical

Marketing and sales

Finance and consulting

Education and nonprofit

Real estate and entrepreneurship

Interview Questions (Sample):

What are your career goals for the next 2-3 years?

Who is your ideal audience on LinkedIn?

What are your top 3 professional achievements?

What makes you different from others in your field?

What do you want people to know about you?

What keywords do recruiters use to find someone like you?

LinkedIn Optimization:

Research relevant industry keywords

Incorporate keywords naturally throughout profile

Write in first person for "About" section

Use accomplishment-focused language

Include metrics and specific results

Add personality and authentic voice

Optimize for profile searchability

Writing Style:

Professional but conversational tone

First-person perspective for About section

Achievement-focused language

Active voice (not passive)

Specific examples and metrics

Authentic to client's personality

Compelling and engaging

Tools You'll Use:

Zoom or phone for client interviews

Google Docs for drafting

LinkedIn profile access (view mode)

Keyword research tools (provided)

Grammarly for proofreading

Email for client communication

Deliverables:

Completed interview notes

Optimized headline

Full About/Summary section

3-5 rewritten job descriptions

Skills recommendations (10-15)

Profile optimization checklist

Keyword list used

All content in Google Doc format

Quality Standards:

Zero spelling or grammar errors

Keyword-optimized but natural-sounding

Stays within LinkedIn character limits

Reflects client's authentic voice

Achievement-oriented language

Professional and compelling tone

Ready to copy-paste into LinkedIn

Training Provided:

Sample client interview recording

Template interview questions

Before/after profile examples

LinkedIn character limit guide

Keyword research tutorial

Writing style guidelines

Common mistakes to avoid

Realistic Expectations:

Some clients are better interviewees than others

You may need to ask follow-up questions via email

First revision is common and expected

Focus on client's story and achievements

Each industry has different norms

Quality over quick turnaround

Common Client Requests:

"Make me sound professional but approachable"

"Help me stand out from other [job title]"

"I don't know what to write about myself"

"Optimize for recruiter searches"

"Keep it authentic to who I am"

Growth Opportunities:

Start with 1-2 profiles per month

Increase to 4-6 profiles as you gain experience

Eventually write LinkedIn recommendations

Create LinkedIn content strategy

Offer LinkedIn coaching services

Build your own profile writing business

Higher rates for specialized industries

Ideal Candidate:

Strong interviewing and listening skills

Excellent writer who captures unique voices

Understanding of professional positioning

Comfortable with client communication

Detail-oriented and thorough

Meets deadlines consistently

Passionate about helping people succeed

Red Flags to Avoid:

Generic, cookie-cutter language

Keyword stuffing (unnatural)

Exceeding LinkedIn character limits

Not capturing client's authentic voice

Missing key achievements or skills

Poor grammar or typos

Late delivery without communication

Success Metrics:

Client satisfaction and approval

Profile increases in views/engagement

Positive testimonials

Repeat clients or referrals

Quality of writing and optimization

Timely project completion

Sample Project:

Client: Marketing Manager with 8 years experience

Challenge: Generic profile, not attracting recruiters

Solution: Rewrote with specific achievements, metrics, and keywords

Result: 3x profile views, multiple recruiter contacts

Your Time: 5 hours

Your Payment: $150How to Apply:

Please share:

1-2 writing samples (LinkedIn profiles, professional bios, or similar)

Brief summary of your writing/interviewing experience

Your process for writing a LinkedIn profile

Industries you're most comfortable with

Sample headline you'd write for a marketing manager

Your rate per profile (or preferred pricing tier)

How many profiles you can handle per month

I'm looking for a skilled writer who can help professionals tell their story and advance their careers. Let's create compelling LinkedIn profiles together!