Social Media Manager for Local Restaurant

We're a family-owned restaurant looking for a Social Media Manager to help us grow our online presence and attract more local customers. You'll manage our Facebook and Instagram accounts with simple, engaging posts about our food, specials, and community involvement.

Responsibilities:

Create and post 3-4 times per week on Instagram and Facebook

Take photos of our dishes during your weekly visit (or use photos we provide)

Write captions that showcase our food and atmosphere

Respond to comments and messages within 24 hours

Share customer reviews and testimonials

Post about daily specials, events, and promotions

Create simple graphics for special announcements

Monitor what customers are saying about us online

Provide monthly summary of engagement and growth

Required Skills:

Active user of Instagram and Facebook

Good photography skills with smartphone camera

Creative writing for social media captions

Basic graphic design using Canva

Understanding of what makes engaging social content

Friendly, responsive communication style

Knowledge of local community (preferred)

Nice to Have:

Experience managing business social media accounts

Knowledge of Instagram Reels and Stories

Understanding of local food scene

Basic video editing skills

Experience with Meta Business Suite

Customer service experience

Typical Weekly Tasks:

1-hour visit to restaurant (take photos, discuss specials)

Create 3-4 posts with photos and captions

Respond to comments and DMs (30 minutes daily)

Monitor reviews and mentions

Create 1-2 stories per week

Estimated time: 6-8 hours per week

Content You'll Create:

Photos of daily specials and popular dishes

Behind-the-scenes content (kitchen, staff)

Customer appreciation posts

Event announcements (live music, holidays)

Special promotions and deals

Community involvement updates

Simple graphics for announcements

Realistic Expectations:

We're not expecting viral content

Focus on local community engagement

Simple, authentic posts work best

Quality iPhone photos are perfectly fine

Friendly, casual tone (not corporate)

Consistency matters more than perfection

What We Provide:

Free meal during your weekly restaurant visit

Access to all our existing photos

Information about specials and events

Staff support for behind-the-scenes content

Feedback and ideas for content

Flexible posting schedule

What We Offer:

Steady monthly income ($250-$500)

Very flexible work schedule

Free weekly meal at our restaurant

Creative freedom with content

Supportive, friendly team

Long-term position (we're not going anywhere)

Potential for increased budget as we grow

Be part of a local family business

Working Schedule:

1 weekly visit to restaurant (flexible day/time)

Post 3-4 times per week (you choose when)

Check and respond to messages daily (5-10 minutes)

No weekend requirements (unless you prefer)

Monthly 30-minute meeting to review performance

Payment Structure:

Basic Plan: $250/month (3 posts per week)

Standard Plan: $400/month (4 posts per week + stories)

Premium Plan: $500/month (4 posts + stories + reels)

Payment on the 1st of each month

Payment via PayPal, Venmo, or check

Success Metrics:

Grow followers organically (no paid ads required)

Increase post engagement (likes, comments, shares)

More customers mentioning they found us on social media

Positive community interaction

Consistent posting schedule maintained

Social Media Accounts:

Instagram: ~800 followers (need to grow)

Facebook: ~1,200 followers (mostly local)

Focus on local audience within 10-mile radius

No Twitter, TikTok, or other platforms (keep it simple)

Tools You'll Use:

Instagram and Facebook apps

Canva (free version) for graphics

Your smartphone camera

Meta Business Suite (we'll show you)

Google Drive for sharing content

Restaurant Details:

Italian family restaurant

Open for lunch and dinner

Known for homemade pasta and pizza

Live music on weekends

Catering available

Strong community ties

Growth Opportunities:

Start with basic social media management

Eventually help with email marketing

Coordinate with local food bloggers

Help plan special events

Potential to manage paid ads (with increased budget)

How to Apply:

Please share:

Your Instagram handle (so we can see your style)

Brief intro and any social media experience

2-3 content ideas for a restaurant

Your availability for weekly restaurant visit

Preferred monthly rate

What you love about supporting local businesses

We're looking for someone genuine who loves food and community. Let's grow together!