E-commerce Growth Specialist & Full-Stack Developer for Online Store Success

We're seeking an experienced E-commerce Growth Specialist who combines technical store development skills with data-driven marketing expertise to build profitable online stores, optimize conversions, and scale e-commerce revenue through strategic implementation and continuous optimization.

Key Responsibilities:

Store Development & Setup:

• Build custom Shopify or WooCommerce stores from scratch

• Design conversion-optimized product and collection pages

• Develop custom themes with brand-specific design

• Implement advanced filtering and search functionality

• Set up payment gateways and shipping integrations

• Create mobile-first, fast-loading stores

• Integrate inventory management systems

• Implement product recommendation engines

• Set up subscription/membership functionality

• Configure multi-currency and multi-language support

Product Optimization:

• Create compelling product descriptions with SEO

• Design high-converting product page layouts

• Optimize product images and videos

• Implement A/B testing for product pages

• Create product bundles and upsells

• Write persuasive product copy

• Optimize product categorization and tagging

• Create size guides and comparison charts

• Implement customer reviews and ratings

• Design product image galleries with zoom functionality

Conversion Rate Optimization (CRO):

• Analyze user behavior with heatmaps and recordings

• Optimize checkout process (reduce cart abandonment)

• Implement trust badges and security seals

• Create urgency with countdown timers and stock indicators

• Design exit-intent popups and offers

• Optimize mobile checkout experience

• Streamline guest checkout process

• A/B test pricing displays and CTAs

• Implement social proof notifications

• Reduce friction points in purchase funnel

Marketing & Advertising:

• Manage Facebook and Instagram Shopping ads

• Create Google Shopping campaigns

• Develop retargeting ad strategies

• Design ad creatives and copy

• Implement email marketing automation

• Create abandoned cart recovery sequences

• Develop post-purchase email flows

• Manage influencer collaborations

• Create promotional campaigns (flash sales, BOGO)

• Implement referral and loyalty programs

Required Skills:

Technical E-commerce Skills:

• Shopify (Liquid templating, theme development, Shopify Plus)

• WooCommerce (WordPress, PHP, hooks)

• HTML5, CSS3, JavaScript/jQuery

• Responsive design and mobile optimization

• Payment gateway integration (Stripe, PayPal, Shop Pay)

• Shipping API integration (ShipStation, ShipBob)

Marketing & Growth Skills:

• Facebook Ads Manager (catalog ads, dynamic retargeting)

• Google Ads (Shopping, Search, Display, YouTube)

• Email marketing platforms (Klaviyo, Mailchimp, Omnisend)

• Marketing automation and segmentation

• SMS marketing (Attentive, Postscript)

• SEO for e-commerce

Analytics & Optimization:

• Google Analytics 4 (enhanced e-commerce)

• Google Tag Manager

• Conversion rate optimization tools (Optimizely, VWO)

• Heatmap tools (Hotjar, Crazy Egg, Lucky Orange)

• A/B testing platforms

Budget Options:

One-Time Store Setup: $3,500 - $25,000+

Monthly Retainer: $2,500 - $12,000/month

Hourly Rate: $55 - $130/hour