Market Research & Virtual Assistant Specialist Needed for Data-Driven Business Support

We’re looking for a detail-oriented Market Research & Virtual Assistant Specialist who can support business operations through accurate research, structured documentation, and efficient administrative execution.

This role requires someone who can gather data, analyze competitors, organize information, prepare reports, and assist with day-to-day virtual assistant responsibilities.

If you enjoy research, planning, and handling multiple tasks efficiently — this position is for you.

Key Responsibilities:

✅ Market Research Tasks:

Conduct market and competitor research across industries

Collect, organize, and summarize insights into easy-to-read reports

Analyze market trends, pricing strategies, and product opportunities

Research customer demographics, behaviors, and preferences

Create SWOT analysis and opportunity assessments

Perform online research for new vendors, tools, and platforms

Identify potential leads and build targeted lists

Conduct survey-based or interview-based data collection

✅ Virtual Assistant Tasks:

Manage schedules, calendars, and appointments

Respond to emails, messages, and customer inquiries

Prepare documentation, presentations, and spreadsheets

Handle data entry with accuracy and consistency

Maintain databases and CRM entries

Organize digital files, documents, and folders

Coordinate with teams and external partners

Prepare weekly and monthly progress reports

Assist in social media coordination (optional)

Required Skills:

2+ years of experience as a Virtual Assistant or Market Researcher

Strong internet research and data mining skills

Proficiency in Excel/Google Sheets (sorting, filtering, formulas)

Familiarity with CRM tools (HubSpot, Zoho, ClickUp, Notion)

Excellent written and verbal communication skills

Strong organizational and multitasking abilities

Ability to analyze datasets and extract meaningful insights

Time management and deadline-driven mindset

Knowledge of report writing and presentation formatting

Familiarity with basic SEO and online content research (bonus)

Market Research Techniques:

1. Primary Research:

Interviews

Surveys and questionnaires

Feedback collection

Customer profiling

2. Secondary Research:

Competitor website analysis

Industry reports and publications

Market trend analysis

Pricing and product comparison

Keyword and SEO trend research

3. Analytical Techniques:

SWOT Analysis

Competitive Mapping

Trend Forecasting

Market Segmentation

User Persona Development

Tools & Platforms:

Research Tools:

Google Trends

Statista

SimilarWeb

Ubersuggest

SEMrush / Ahrefs

LinkedIn Research

Crunchbase

Virtual Assistant Tools:

Google Workspace (Docs, Sheets, Drive)

Microsoft Office

Notion, Trello, Asana

Slack, Zoom, Teams

CRM Tools (HubSpot, Zoho, Salesforce)

Data & Reporting Tools:

Google Sheets / Excel

Data Studio

Canva (for report designs)

Slides / PowerPoint

Best Practices:

Deliver accurate, verified information only

Maintain neat, structured documentation

Use clear labeling and data organization

Present insights instead of raw data

Follow confidentiality and data privacy rules

Maintain communication updates regularly

Prioritize tasks using established workflows

Ensure all deliverables meet formatting standards

Performance Metrics & KPIs:

Accuracy of research data (≥ 98%)

Response and task turnaround time

Number of tasks completed per week

Quality of reports and insights

Deadline consistency

CRM and data cleanliness

Internal team satisfaction score

Deliverables:

Market research reports (PDF/Doc)

Competitor comparison sheets

Customer persona and segmentation documents

Lead research list (Excel/Sheets)

Weekly and monthly reports

Organized document folders

Updated CRM records

Meeting notes and scheduling logs

Compliance & Standards:

Data confidentiality compliance (GDPR-aligned)

Accurate citation of research sources

Professional formatting for documents

Consistent naming conventions

SEO-aligned research when applicable

Emerging Trends:

AI-assisted research tools (ChatGPT, Perplexity)

Automated data scraping for trend analysis

Voice-based assistant task management

Predictive analytics for market opportunities

Competitor monitoring via AI alerts

Data visualization dashboards

Deliverables Recap:

✅ Structured research reports

✅ Competitor analysis

✅ Lead generation lists

✅ Meeting & calendar management

✅ CRM updates & admin support

✅ Weekly and monthly summaries

Budget:

💰 $20 – $60/hour or $800 – $4,000 per project

(depending on depth of research and workload)

Timeline:

⏳ 2 – 6 weeks

(based on research scope, number of tasks, and reporting cycles)

This role is perfect for multitaskers who thrive on organizing information, discovering insights, and supporting teams with smart, research-backed decisions. 🚀